Google has launched its real-time search website which incorporates social media and features constantly updated news.

Having first being trialled in August last year, the application is now live with its own official page.

As well as breaking news, postings on sites such as Facebook and Twitter, users can customise their search to get real-time opinion on different subjects around the world.

The internet giant developed the website after monitoring user behaviour and establishing that some consumers were specifically interested in up-to-the-minute results.

Google spokesman Dylan Casey said the site has a range of tools to refine search results, even allowing users to browse an entire conversation chronologically as it takes place.

"We organise the tweets from oldest to newest and indent so you quickly see how the conversation developed," Mr Casey said.

Google Alerts has also been fine-tuned, and can now be used to send users emails as soon as their specified topics appear on sites such as Twitter or Facebook.

It follows recent news that Google has been testing a streaming search engine which reconfigures results pages while the user is still typing.

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